Direct Marketing Executive

Job Ref: LF 24361
Posted: 2021-11-25
Leapfrog Jobs

Our client a privately owned group of retail companies based in the Channel Islands, is seeking to recruit a Direct Marketing Executive.

Location

Guernsey, Channel Islands

Responsibilities

Working with the DDM team and internal stakeholders to create monthly DM campaign assets across the company portfolio of brands.
Writing briefs for Direct Mail assets including objectives, copy and image requirements.
Trafficking these through studio to completion.
Proofreading with a focus on accuracy and grammar.
Assisting in the delivery of personalised content working with the DM team and the data specialists.
Helping manage the workflow within the DM team to ensure studio time is booked to meet print deadlines.
Assisting in producing and analysing monthly results documents to measure campaign effectiveness and develop insights for future planning.
Assisting with customer service communications for product discontinuations, long term out of stocks and product development ensuring excellent standards of customer service are delivered.
Setting up and testing of all DM offer codes on and off-line before campaigns go live.
Briefing the UK based call centre on retention campaigns to ensure seamless customer service and aiding with any queries arising from marketing campaigns.
Conducting competitor reviews around email and direct mail to ensure continued competitiveness in the core VMS market and ad-hoc reviews for the skin and pet market.

Skills / Qualifications

Previous experience in a marketing role, with a marketing qualification and excellent attention to detail along with a proactive and driven approach, strong written and verbal communication skills, solid IT capabilities, and the ability to multi-task, work under pressure and to tight deadlines are essential to the role.

How To Apply

For a full job description or further information on this role please call 711188, or email jobs@leapfrogjobs.com.

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